RHODE ISLAND ASSOCIATION OF REALTORS®, INC.

"The Voice of Real Estate in Rhode Island"
Serving Rhode Islanders Since 1948

Technical Support

Ph: 401-785-9898 option 6
Email: webmaster@riliving.com

Can I measure the actual effectiveness of my advertising on RILiving?

Yes.  One of the most highly-anticipated features of the new design is visitor tracking for advertisers – both in how frequently your ads were displayed to visitors and how often it was then chosen for more detailed information.  Data like this can be used by your company to measure the success of marketing campaigns and track advertising trends.

To view the visitor traffic on your advertisements:

• Select the “Log In” link found on the top-right-corner of RILiving.com
• Choose “Advertiser” and enter your log-in information
• In the “My RILiving” tab found in the upper-left side of the home page, the “Ad Monitor” preview will display the number of the number of “Impressions” (number of times your ad(s) was displayed to visitors) and “Clicks” (number of times a user clicked on that ad to find more information) over the last five days
• To modify the reporting period, select “Ad Monitor” link which will bring you to a detailed ad tracking page where you can select the “from” and “to” dates.